In case you were wondering, it’s a platypus … Duckbeaver!

The Duckbeaver brand was born down in the depths of Gastown, Vancouver, sometime in the early Aughts. Young mathletes had clearly stolen away from some scholastic meet, in the conference room of some 5-star or another. Down they had crept into a seedy bar, where the hipsters and homeless mingled, and proceeded to mock the event they had successfully fled by making some ridiculous questions on paper they used for flashcards.

Later that night, when my friends and I sat at the very same table, we discovered where stereotypes about mathletes come from but, moreover, we also felt a kinship with them. The spirit that told them to launch themselves into society was the motivation that drove us. I’d been searching for something, and until I saw that Duckbeaver staring back at me, I hadn’t had the foggiest.

Over the past decade, I’ve been establishing the Duckbeaver brand. Combining my trademark behaviour of curiosity, professionalism, and communications, I’ve been developing communities for years. First, socially, with a book club that ran several years to a mix CD club that had over 50 different participants, spanned 3 countries and 11+ rounds, so far… Later, Duckbeaver served as home for various professional projects, including contract research and reports, and freelance career advising services.

You can find more about Paul…

socially, on Twitter, Instagram or Rdio.
professionally, on LinkedIn.


Actually exists in nature!

The Platypus (Ornithorhynchus anatinus) is a semi-aquatic mammal endemic to eastern Australia, including Tasmania. Together with the four species of echidna, it is one of the five extant species of monotremes, the only mammals that lay eggs instead of giving birth to live young. It is the sole living representative of its family (Ornithorhynchidae) and genus (Ornithorhynchus), though a number of related species have been found in the fossil record.

The bizarre appearance of this egg-laying, venomous, duck-billed, beaver-tailed, otter-footed mammal baffled European naturalists when they first encountered it, with some considering it an elaborate fraud. It is one of the few venomous mammals; the male Platypus has a spur on the hind foot that delivers a venom capable of causing severe pain to humans. The unique features of the Platypus make it an important subject in the study of evolutionary biology and a recognizable and iconic symbol of Australia; it has appeared as a mascot at national events and is featured on the reverse of the Australian 20 cent coin.

Until the early 20th century it was hunted for its fur, but it is now protected throughout its range. Although captive breeding programs have had only limited success and the Platypus is vulnerable to the effects of pollution, it is not under any immediate threat.

Source: (circa May 19, 2008)

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